What’s your story?
If you’re reading this, that means one of two things: you are either an avid supporter of random people’s writing portfolios, or you are considering bringing me on to help tell your brand’s story. Which means you’re here to answer one question.
Why should you hire Adam Roper?
Put simply, I have a proven track record with an extensive professional portfolio across a variety of media that illustrates I have the skills, experience, and dedication to get the job done well.
Long-Form Marketing
As audiobooks and digital storytelling grow in popularity and market demand, companies like Pocket FM realized the potential of being a leader in the space.
I helped bring their stories to life, attract unique downloads and paying customers, and grow the Pocket brand to one of the leading audio apps in the world while managing a team of writers and working with creative directors and business execs.
Content Writing
My first forray into professional writing was with a blog called Gossip On This (we all have to start somewhere). I worked for this entertainment site for four years, and I wrote thousands of articles in that time.
Much of my writing was “ripped from the headlines” coverage, but I also had the opportunity to write blog posts about interests that matter to me.
Broadcast Marketing
Before digital audio skyrocketed in popularity, most people were tuned into radio throughout the day. And for seven years, I had the opportunity to operate in the theater of the mind.
I was the sole copywriter for three radio stations, and I handled all of the local marketing for our team. From writing to casting voices and creating long-term campaigns, I helped local business reach their target audience.
Screen
Writing
In addition to my BA in Mass Communication Media, Technology, and Production from UNC Chapel Hill, I also received a minor in Writing for the Screen and Stage.
Screenwriting has always been a passion of mine, and my studies helped me hone my craft of storytelling while equipping me with the technical insights to turn my stories into a reality.
SEO Content Writing
Location, location, location. It’s not just about real estate, it’s also essential for search engine optimization. For more than five years, I’ve helped companies across the country improve their SEO rankings.
As part of B12, I wrote the website copy, optimized every page using SEO including the meta data, and created long-term content calendars to reinforce our clients’ results.
Case
Studies
Most of what will eventually go here can be found elsewhere on this site, but I am in the process of creating more cleanly defined case studies for my work at AT&T, Humana, Pocket FM, B12, and Salem Media.
If you have any additional questions about my roles at any of those companies, please reach out.
